Why hasn't the Lightning Bolt track list been released y
Postby Nevertoolate » Wed Jul 24, 2013 7:49 pm
gibbits wrote:
Marketing 101, always leave them wanting more. It builds interest, gets people curious, asking questions, posting on forums, building hype.
Totally agree!! I am no expert, just have a master's in marketing!! I am AMAZED at the way marketing is being handled for PJ. IMHO, the bits and pieces of news, the timing, even the merchandising is absolutely well planned out to get to/attract/appeal to a very wide market reaching out to several nationalities, ages and perhaps even religious beliefs. (only thing all seem to have in common is a bit of the political views.---- then again, that topic is taboo)
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