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Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:11 pm
by Jorge
Val wrote:Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
Yes, it’s working.
But only because it’s us.
Casuals have lost interest long ago.
But you are their bread and butter
Why would casuals or younger people care to point their phones at the sky? You don't reach them that way.
They are targeting their base and getting them invested and ready to spend their disposable income
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:12 pm
by Hypnos
Fattie_Vedder wrote:Why ruin the experience and first impression of the record?
People over here obsessed with the metal door leak, man. You're asking the wrong questions. Fan will be fanning.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:12 pm
by Farmer John
I feel like an actor in a 1972 Alfred Hitchcock film, because I am in a Frenzy!
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:13 pm
by Homeboyd
Fattie_Vedder wrote:Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
If they are targeting us die hard fans specifically, then yes I agree. If they intend to reach a wider audience, then absolutely not.
If the goal is maximum exposure then releasing a new album on the same day as Taylor Swift is probably not the best idea
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:13 pm
by Ms Harmless
Jorge wrote:Val wrote:Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
Yes, it’s working.
But only because it’s us.
Casuals have lost interest long ago.
But you are their bread and butter
Why would casuals or younger people care to point their phones at the sky? You don't reach them that way.
They are targeting their base and getting them invested and ready to spend their disposable income
you don't think the augmented reality game is intended for "the kids" on TikTok etc?
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:15 pm
by Monkey_Driven
Homeboyd wrote:Fattie_Vedder wrote:Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
If they are targeting us die hard fans specifically, then yes I agree. If they intend to reach a wider audience, then absolutely not.
If the goal is maximum exposure then releasing a new album on the same day as Taylor Swift is probably not the best idea
To be fair, the date was probably set long before Swift's announcement.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:18 pm
by Mike
Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
mister cool pants jorge with his cool guy posts! thinking you're better than us, huh, mister cool guy living his cool guy live?? uhh im so aloof about pearl jam im jorge
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:24 pm
by oneway23
Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:25 pm
by tragabigzanda
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:26 pm
by oneway23
tragabigzanda wrote:Oh man I wouldn’t want to be Jorge right now
As opposed to any other time?
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:27 pm
by dimejinky99
oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:28 pm
by VinylGuy
Yeah
Happens with every PJ album since what…vitalogy?
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:29 pm
by oneway23
dimejinky99 wrote:oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Star Wars as a franchise will never attain the level of pure perfection achieved by my head canon.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:40 pm
by Higgs
Mike wrote:Jorge wrote:Honestly this "terrible" "disastrous" "incompetent" marketing campaign seems to be working beautifully.
Look at you people. You're in a frenzy.
mister cool pants jorge with his cool guy posts! thinking you're better than us, huh, mister cool guy living his cool guy live?? uhh im so aloof about pearl jam im jorge
Yeah!
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:44 pm
by Fattie_Vedder
oneway23 wrote:dimejinky99 wrote:oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Star Wars as a franchise will never attain the level of pure perfection achieved by my head canon.
I want to believe you meant “head canon” literally because I like the idea of bootstrapping a small canon to your head like some bootleg Transformer
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:47 pm
by Fattie_Vedder
Another example of the PJ marketing team dropping the ball was with the recent eclipse and not taking advantage of the point your phone to the magical sky portal thing. They had an opportunity to permanently damage so many peoples’ vision and just didn’t take advantage of that.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:50 pm
by Ms Harmless
Fattie_Vedder wrote:oneway23 wrote:dimejinky99 wrote:oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Star Wars as a franchise will never attain the level of pure perfection achieved by my head canon.
I want to believe you meant “head canon” literally because I like the idea of bootstrapping a small canon to your head like some bootleg Transformer
that would be cannon*
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:53 pm
by oneway23
Fattie_Vedder wrote:oneway23 wrote:dimejinky99 wrote:oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Star Wars as a franchise will never attain the level of pure perfection achieved by my head canon.
I want to believe you meant “head canon” literally because I like the idea of bootstrapping a small canon to your head like some bootleg Transformer
Between the cannon and the motorized wheelchair, I actually WOULD look like a bootleg Transformer. Let's have a coffee and workshop this!
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 4:55 pm
by Fattie_Vedder
Ms Harmless wrote:Fattie_Vedder wrote:oneway23 wrote:dimejinky99 wrote:oneway23 wrote:Let's be real, we'd be acting with the exact same level of foolishness without the dumb AR app and creepy raincoat theater experience
We see this stuff in the Star Wars all the time.
People build up all these insane expectations (guilty as charged but nowhere near as much as other people) and when the thing arrives and it doesn’t meet those personal demands they’re outraged and furious about it.
This will be that.
Star Wars as a franchise will never attain the level of pure perfection achieved by my head canon.
I want to believe you meant “head canon” literally because I like the idea of bootstrapping a small canon to your head like some bootleg Transformer
that would be cannon*
Yes. This attempt at describing a silly thought works better audibly, and my typo of “cannon” did not help either.
Re: Dark Matter: Official Album Thread
Posted: Sat April 13, 2024 5:40 pm
by DeeDee
oneway23 wrote:DDWJMUVW wrote:
It appears to us as though the effort is disjointed. Right hand doesn’t know what the left is doing etc.
Evident in that interview with Ed that they have little to nothing whatsoever to do with anything promotional.
The only thing he wanted to make certain was that the second album playback in the theater would NOT have a video component, only visual, "with lights or something."
They've clearly hired someone so that they can remain as hands-off as possible, which is surprising to me, in a way, since they're singularly responsible for their own cottage industry.
This is sad to me.